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May 16, 2008

Copenda Upgrades Social Search Engine Site



By Susan J. Campbell
TMCnet Contributing Editor


Copenda, a social search engine, announced major upgrades to its site, the intention being to making find and connecting with people on the Internet easier.

Copenda is positioned as the first search engine that allows people to view profiles from multiple social networking and dating sites in one place. Members have the ability to filter through general preferences, such as gender, interests, age and location. The profiles are then aggregated into one location.


New features of the site include “contact me,” “claim my profile,” “My Copenda,” a new filter option, “cool people in this area” and “invite my friends.”

The “contact me” feature enables the user to contact other social networkers directly from Copenda. All messages are sent by Copenda through the user’s social network account.

“Claim my profile” allows members to manually add their profiles to Copenda’s search engine and associate existing profiles with their Copenda profile. After they claim their social networks and dating sites’ profiles, users have the ability to oversee all relevant accounts in one, centralized location, “My Copenda.”

With My Copenda, users have a personal homepage to manage their favorite profiles, edit their personal information and receive notifications. The new filter option allows members to have only profiles in the search results from their favorite social networks or dating sites.

Cool people in this area shows people who are in nearby locations with similar interests. This information will appear on the profile page. The invite my friends feature allows uses to invite their friends to Copenda. Lists of friends can be entered manually, imported from e-mail or from other social networking sites.

"We read in a Datamonitor report that active social networking memberships were forecasted to hit 230 million by the end of 2007," said David Kariv, Copenda's co-founder, in a Friday statement. "To help those millions of people, our goal is to make it easy for them to connect no matter what social networking site they prefer. The new features integrated into the site allows for effortless communication between sites to occur.”
 
“Copenda breaks down the virtual wall that currently exists between social networking sites. It is our hope, that Copenda will be the networking site consumers turn to manage all their accounts from one centralized location," Kariv added.  

Copenda was founded in December 2007 by Tal Cohen, Gadi Reichman and David Kariv. Dating and social networking sites benefit from Copenda through increased membership and traffic.

Social networking is a phenomenon that is gaining traction. With next-gen capabilities in high demand, those sites and companies operating in this space are under pressure to provide the latest and greatest to allow not only easy connections, but connections with those people that users want to connect to. Copenda is banking on these enhancements and expansions to cater to these demands and make its service the preferred choice.
 
Susan J. Campbell is a contributing editor for TMCnet and has also written for eastbiz.com. To read more of Susan’s articles, please visit her columnist page.
 

Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users. Today’s featured white paper is Interactive Voice Response (IVR) Consolidation Strategies, brought to you by HP Software.

 

 

 

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